
CICM 9th Annual African Conference and Awards
Wed, 26 Aug
|Protea Hotel JHB, Balalaika Sandton
Connect & Thrive: The Digital Experience Revolution CXSA members will receive a 15% discounted registration rate


Time & Location
26 Aug 2026, 08:00 – 28 Aug 2026, 17:00
Protea Hotel JHB, Balalaika Sandton, Maude St, Sandown, Sandton, 2126, South Africa
About the event
Join customer experience leaders, innovators, practitioners, and decision-makers from across Africa at the 9th Annual African Customer Experience Conference & Awards, taking place from 26–28 August 2026 in Sandton, Johannesburg. Hosted by the Chartered Institute of Customer Management (CICM) and co-hosted by Customer Experience South Africa (CXSA), this year's theme, "Connect & Thrive: The Digital Experience Revolution," explores how organisations can harness digital transformation, AI, omnichannel engagement, and customer-centric leadership to create experiences that are both innovative and deeply human.
The conference brings together more than 200 delegates from over 19 African countries for three days of keynote presentations, panel discussions, workshops, networking opportunities, and the prestigious Africa CX Awards Gala Dinner.
Submit your NOMINATIONS for the CICM awards here
The CICM Africa CX Leadership Awards is the most prestigious CX award in Africa. It recognises and celebrates 30 outstanding Customer Experience leaders from across Africa who are driving measurable impact,…

